Press Releases


March 17, 2023. Marlton, New Jersey – Cherry Hill Programs (CHP) is excited to announce their latest (human) capital venture – the hiring of a new role, Vice President of Human Resources, Sara Tsivikis. Tsivikis spent the past 10 years working in HR within the Theme Park industry. Starting her HR career in training and development, Tsivikis is very passionate about creating dynamic learning opportunities to ensure all employees feel prepared and excited to start their new journey. Sara believes HR is a ‘support department’ and enjoys creating a positive/exciting work environment for employees and developing programs and experiences that are highly valued by the teams she works for. When asked about the best part of working in HR, Sara said, “… [it’s] getting to meet so many great people and, in our industry, no day is the same.”

Steve Craig, CEO of Cherry Hill Programs, said, “We are pleased to have Sara join the team. Her experience in seasonal businesses will be an asset as we continue to strive to be an employer of choice and hire quality team members that make every guest experience magical.”

In Sara’s short time since joining the CHP team on March 1, she has already implemented new practices and policies to better connect with both corporate staff in Marlton, NJ, as well as remote staff stationed across the globe. Incorporating pop culture phenomenon such as a March Madness bracket for all staff to play and compete, Sara aims to connect CHP’s employees through multiple facets.

Sara shared, “After only being at Cherry Hill Programs two weeks, it already feels like home. We have a really great group that makes the magic happen behind the scenes every day and their passion and positivity is unmatched! I have really enjoyed learning more about what makes our company so special and look forward to partnering with our different divisions and leaders to make memorable experiences for our employees and our guests.”


Cherry Hill Programs delivers unforgettable memories, captured with high-resolution digital images that Guests cherish year after year. In partnership with famous landmarks, attractions, signature shopping centers, and hotel destinations across North America, Cherry Hill Programs delivers millions of experiences annually with iconic backdrops and cityscapes as well as authentic holiday traditions with Santa and Bunny for children and families everywhere. Cherry Hill Programs is the industry-leader in experiential photography, providing virtual, digital and live holiday and souvenir photography experiences in hundreds of venues across North America. Through a combination of proprietary reservation software, innovative technology, accessible photo download portals and complete photography solution implementation from recruiting and training quality holiday characters, local leadership and field staff - our mission is simple: to bring magic to every experience.