(MARLTON, NJ) - Cherry Hill Programs, the market leader in experiential photography, has announced the promotion of John Barbieri from National Director of Sales, Souvenir Division, to Chief Strategy Officer of both the Holiday and Souvenir divisions.
John’s promotion includes him joining the company’s Executive Leadership Team to help guide Cherry Hill Programs and Photogenic into the future including the existing brick and mortar business at 700+ shopping malls and attractions as well as the launch of Create Holiday Magic (www.CreateHolidayMagic.com), Santa’s newest holiday tradition offering virtual experiences with Santa, live video calls, Story Time, and much more.
Before joining Cherry Hill Programs John was the Chief Operating Officer and Managing Director of Picsolve, Inc and has spent the past 18 years in the retail imaging industry, serving clients ranging from theme parks to presidential libraries. In his first 5 months with the company John has proven an invaluable asset, leading Photogenic to substantial partnership growth and being a part of the development and release of multiple new technologies set to revolutionize the souvenir imaging industry.
"I have engaged with John on and off over the years as a competitor in my role with the Souvenir Division while John was working first for Freeze Frame and subsequently Picsolve after they acquired Freeze Frame. He was a strong competitor, successfully operating and growing those businesses over the years,” Steve Craig, CEO shared. “Since joining Photogenic, Inc (CHP Souvenir Division) in June of this year he has demonstrated a thorough knowledge of all disciplines involved in competing in this industry at a high level. Technology, marketing, business development and operations are all areas that John excels in; it is extremely rare to find this level of diversification of knowledge and expertise. To find it all in a single individual is rarer still. I am very excited about John’s new role and the ongoing impact he will have on the future of both the Holiday and Souvenir divisions.”
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ABOUT CHERRY HILL PROGRAMS
Cherry Hill Programs (CHP) delivers unforgettable memories, captured with high-resolution digital images that our guests cherish year after year. In partnership with famous landmarks, attractions, signature shopping centers, and hotel destinations across North America, Cherry Hill Programs delivers millions of magical experiences annually with iconic backdrops and cityscapes as well as authentic Santas and Easter Bunnies for the young and young-at-heart. Cherry Hill Programs is the industry-leader in experiential photography, operating www.CreateHolidayMagic.com and in-person holiday experiences in 700 venues across the U.S., Canada, and Puerto Rico during the Christmas and Easter seasons, while Photogenic, the souvenir division of Cherry Hill Programs, delivers iconic souvenir experiences in dozens of popular U.S. tourist destinations and landmarks year-round. Through a proprietary combination of appointment setting software, digital camera technology, point of sale equipment, and digital delivery platform as well as a nationwide network of holiday characters, recruiters, field managers, IT, and logistics professionals, our mission simply stated is: Delivering a Magical Experience—Every Time. Cherry Hill Programs was acquired by Keystone Capital in December 2015 and Photogenic Inc. was acquired in May 2019.